semrush data for 2013, 2014, 2015, 2016, 2017


  • Work in a webmaster role, auditing links, researching keywords & monitoring traffic via Google Analytics
  • Employed a successful link-building strategy, resulting in over 20,000 organic site visits a month, saving in excess of £20,000 a month on Google Adwords traffic
  • Wrote engaging blog posts which contributed to the rise in traffic and brand awareness
  • Over 45% lead generation (car valuations and bookings) from organic and direct sources
  • Social media following increased to 2,000+ Twitter followers and 1,600+ Facebook fans following a successful Red Letter Days supercar track day competition
  • Subscribed affiliates as an advertiser resulting in over 1,000 site visits a month, and made money as an affiliate publisher off the back of weekly deals newsletters

Google rankings

(click the images to see for yourself)

Search term: sell my car
Search volume (per month): 27,100
Google UK rank: 5 buy my car google seo results
Search term: buy my car
Search volume (per month): 8,100
Google UK rank: 5 we buy any car google seo search 2017

Search term: we buy any car
Search volume (per month): 368,000
Google UK rank: 5

Resulting traffic semrush data for 2013, 2014, 2015, 2016, 2017

Source data: SEMRush

  • Google organic traffic surpassed 15,000 visits per month in Sep 2015
  • By the end of 2015, organic traffic accounted for over 50,000 visits per month
  • In 2017, this has stablised at around 30,000 visits per month

Social media marketing

trusted car buyers facebook supercar track day competition

  • The Red Letter Days supercar track day competition increased followers on Twitter and Facebook by hundreds
  • Increased likes, shares and engagement with the brand on Facebook
  • Increased social traffic and valuations on the website


  • One of the UK’s largest online car buying services
  • Over 90 branches nationwide
  • Purchasing in excess of £6m worth of vehicles every month